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  • SEO stands for Search Engine Optimization. Search engine optimization is a way to optimize your website to help provide better information to search engines which, in turn, makes it easier for prospective and current families to find your site. Read More>>

  • The words people type into a search engine are called "keywords." The first step in optimizing your website for SEO is to determine what keywords you want to optimize for. Read More>>

  • Your title tag could truly mean whether or not prospective families find your website. Yes, it's that important. Consider these eight tips. Read More>>

  • The number of people that click into your website and continue to browse your website impacts your search engine rankings. The meta description tag is one of the most important features for improving click-through rates from search results pages. Read More>>

  • We have a few tips and tricks on writing content for your website that will help bring people to your website and entice them to stay and interact with it. Read More>>

  • Alternative text (alt text) is a short description that identifies an image. Read More>>

  • Thinking of updating your website URLs to be more SEO friendly? Read More>>